Life After Kickstarter: 5 Costly Lessons From A Kickstarter-Backed Designer

Great article on some of the pitfalls that come with crowdsourcing and delivering a product  to your customers.

By the end of the 40-day campaign, in June, some 4,500 backers had pledged $212,265 to make Une Bobine a reality. Along the way, Fuse Chicken had expanded its offerings, introducing a micro USB version of the charger suitable for Android handsets, as well as a shorter length option for each version.

It was an undeniable, unmitigated Kickstarter triumph. But as Fawcett would quickly learn, it was just the beginning of the Bobine’s journey.

Read more here.

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